What's Happening email analytics
Barry Elk
Put an Open and Click monitor on the Analytics page for the digest "What's Happening" email.
We are seeing a spike in web traffic after each email, but it would be nice to know if the content is improving open/click rates over time.
Log In
Wes Cossick
Merged in a post:
Reporting for What's Happening emails
Ronald Crans
The communication log does not show results for What's Happening. We rarely send any other communications, so there is no way to know whether there are suppressed emails other than member feedback. That method is not effective because members would not consistently realize nor provide feedback about missing emails (especially true for new members who don't know what they're not receiving). We have had instances of it going on for a long time before it was realized. It would be very useful to have a log of at least the last What's Happening send.
J
John Fritsche
Is this on any HOA Express radar? There are many times I'd rather post a News article, knowing it will be picked up in weekly What's Happening, but am frustrated at knowing no analytics about this, like on the email Blasts. Would this be a monumental task? Thank you.
Meredith Owens
Merged in a post:
Need stats for What's Happening email "opens"
Gina Arasin
It would be helpful to us to know how many residents are opening our weekly What's Happening emails (just like we have for other blasts). We want to know who we are reaching.
Gina
J
John Fritsche
I support this request too. I love seeing the response rate to our blast emails and seeing this would fill a gap in analyzing resident responses.